Bitzer, Lloyd "The Rhetorical Situation"
From RhetorClick
Contents |
Abstract
In his article, “The Rhetorical Situation” Lloyd Bitzer claims that rhetorical discourse is the response to a rhetorical situation. There are three characteristics of a rhetorical situation.
- Exigence is the urgency for discourse to positively affect a situation.
- Audience is the group of people which can impact change that can be influenced by the discourse of the situation.
- Constraints that are comprised of persons and events that impact the exigence.
These three things have to be identified in order for rhetorical discourse crop up.